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JadeEarth, the CSR arm of JadeBlue, fosters climate action projects aiding India's NDCs net-zero goal by 2070.

Jade Earth enables conscious choices for a greener planet, from awareness to action.

Inclusivity

At Jade Earth, our work impacts people across social, economic, and gender strata.

Action Driven

After years of promoting climate change awareness, JadeBlue launched JadeEarth under its CSR initiative, focusing on climate action projects.

Sustainability

We believe in a future where style meets responsibility.

About Us

Jade Earth is an initiative that drives change through innovation, education, and collaboration, shaping a future where every action contributes to a healthier Earth.

  • Our Mission

    Save water, Grow more trees, Eradicate plastic usage, Advocate sustainable living!

  • Our Vision

    Build a planet that’s cleaner, greener, and full of life for generations to come!

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Key Areas of Work

Discover a range of efforts aimed at promoting environmental
awareness, sustainability, and positive action.

Urban Green Cover

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Blue Cover

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Crore of
Water Reserved

KG

Textile
Reused

KG

Plastic
Recycled

Trees
Planted

FAQ

Have Any Questions?

1. How can I contribute to Jade Earth’s initiatives?

You can join our drives, donate your e-waste or textile waste, volunteer at our events, or simply adopt small green habits in your daily life. Every action counts because real change begins with participation.

2. Will I get CSR credits for donations?

Yes, contributions made to Jade Earth can qualify for CSR credits, depending on the nature of the project and compliance with your company’s CSR policy under Section 135 of the Companies Act, 2013. Our team will provide all necessary documentation and support to ensure smooth CSR reporting and transparency.

3. What happens to the waste collected by Jade Earth?

We don’t just collect waste we reimagine it. From art installations made of e-waste to reusable products crafted from textile scraps, every piece gets a second life with purpose and creativity.

4. Is Jade Earth open to collaborations with brands or organizations?

Absolutely! We love partnering with like-minded organizations that care about the planet. Together, we can co-create projects that promote sustainability and environmental awareness.

5. How can I stay updated on Jade Earth’s activities and drives?

Follow us on social media to stay in the loop about upcoming initiatives, workshops, and eco-events and be part of the green change!

FAQ Background

The Visionary Leading Jade Earth

FOUNDER

Druma Mehta


Druma Mehta is a Theatre Artist and Filmmaker whose work reflects depth, empathy, and social awareness. Alongside her creative journey, she is deeply committed to environmental action, championing sustainability and working hands-on to build a greener, more breathable world.